Dressing for success

The International edition of Israeli newspaper “Haaretz” features an article about the evolution of fashion style for business women from the 80’s to nowadays bringing up the new Versace campaign as a perfect example of how dressing for success doesn’t mean imitating men’s wear.

“The new spring suits have a style that conveys a businesslike and comfortable attitude, which fits in well with the definition of “business casual.” It is not classic and also not too sexy, with jacket choices that flirt nicely with the lines of the female body.

Even in the advertising campaign of Versace, a fashion house that always led the blatantly sexy look, Madonna is successfully conveying a more relaxed message – photographed in a luxurious office, dressed in light-colored slacks and a silk printed shirt, and broadcasting a message of “business as usual.”

From Haaretz.com