Hello Moto! – Phone boot campaign debuts on US tv
The new “Phone Booth” campaign for the Motorola Rokr phone debuted today in the US on multiple MTV Network stations starting with Vh1.
Directed by Jesse Dylan and featuring music stars from today and the past will then roll out across Hong Kong and select markets in Europe over the following weeks.
For those always in search for tidbits and details, the www.motorola.com website – that in flash animation selects Madonna as one of the artists whose music can be played by the new iTunes-powered cellphone – have updated the screen-shot mock-up that now displays “Confessions On A Dancefloor” as the new album title. In the images used for the campaign launch the other day, many Madonna fans noticed that the album’s name was spelled as “Confessions On The Dancefloor” instead.