Berlinale buyers applaude Madonna’s ”W.E”
Madonna left the Hotel/Club Soho House in Berlin at 7:53 PM yesterday after having a touch-up. She was driven with a black Mercedes limousine to the Sony Center in Potsdamer Platz, where the biggest screenings of the Berlinale take place.
200 invited guests for the screening (people from the media and movie-industry) were waiting for Madonna in the Cine Star. The screening was scheduled for 7:30 PM but Madonna arrived around one hour too late. The cinema was extremely crowded; people were also sitting on the ground.
Shortly before she did enter the cinema for the screening, she got announced as “director” and “screenplay writer”. She looked fierce and was walking on extreme high-heels. She was sitting with movie-marketer Stuart Ford directly in front of the screen.
After Madonna welcomed her guests, the one minute long trailer for “W. E.” was shown to the audience. After every scene, she was discussing with her guests the scenes and the evolutionary history of the movie. She was holding prompt cards/a speech manuscript in her hands. But she was actually not using them and was chatting with her guests in a very charming but also punchy way…
She also said, that she put more than three years of hard work into this – for her personally – very important project.
The screening and the discussion lasted ca. 30 minutes. She got a lot of applause!
After the screening she drove back with her entire team to the Hotel/Club Soho House and later in the night she left Soho House once again for an after-screening-party, where she was personally invited.
Thanks to our Community member Qualle1. From an article by bz-berlin.de.