GMAYL single sales discounted from UK chart

A large percentage of Madonna’s new single sales have been discounted from this week’s chart in the UK.

The Official Charts Company has now confirmed that the free downloads of “Give Me All Your Luvin’” offered on iTunes on Sunday February 5 and Monday February 6 in bundle with the pre-order of the MDNA album will not be put towards her chart ranking.

Fans were left confused when ‘Give Me All Your Luvin” failed to make this week’s midweek chart update February 8 and started to question the Official Charts Company on Twitter.

They responded by stating: “It was viewed as an incentive to purchase the album before the single went officially on sale on Tuesday, so those sales were discounted.

“Madonna is climbing up the Official Singles Chart after two days on sale. Should go Top 40 on Sunday.”

From Digital Spy.

Thanks to Raff and Ryan,