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Why is it that, to this day, the backlash
era of 1992 is still talked about by so many die-hard Madonna
fans, as well as several music and pop culture critics? Is
it Madonna at her best? Is it Madonna at her worst? I would
say it's probably both, and then some. Without the "fall"
of Madonna, though, there would have been no "rise".
And this rise, as we have come to know it, was the Ray of
Light album. So, without the descent of Madonna from her throne,
would the sonic child of William Orbit and Madonna still been
born in March of 1998? I say no.
Let's just suppose... for a minute... that the
backlash never existed. Instead, let's suppose the Erotica
album went on to be a huge success. Tough to imagine, I know,
but let's build on this hypothesis.
Erotica was a highly anticipated album at the time, since
we hadn't gotten a proper pop studio album in three
years ("I'm Breathless" doesn't really
count since it was more of a "Dick Tracy" tie-in).
Although some of the public had been turned off by the Sex
book, ultimately, the public continued to regard Madonna as
their pop culture heroine because they still dug the music.
Madonna had been exploring what the public considered to be
"dark" themes for several years by the time the
Erotica album was released. These included sexuality, religion,
and homosexuality (among others). Up till this point, her
most blatant projects exploring such themes included her Justify
My Love video and single, and the now-classic movie Truth
or Dare.
We had a public who knew that Madonna's themes were
becoming far more adult oriented, and instead of feeling that
she was pushing the envelope too far, they welcomed the continuous
pushing of boundaries. When "This Used To Be My Playground"
was released in the summer of 1992, many in the public were
surprised at the low-key single and video, but as usual, Madonna
had something far more in-your-face up her sleeve and launched
the Sex book/Erotica album onslaught in the fall of that same
year. The public was shocked, but pleasantly so, and ate the
album up like candy. Why? Because they thought the music was
still pretty damn good.
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The album helped maintain Madonna's crown as the
ultimate bad girl. She continued to please her current fans,
and gained some new ones as she would usually do with each
album. The history of the album was as follows: the lead
single hit the top of the charts all over the world (including
the U.S.); Deeper and Deeper hit # 1 as well; Bad Girl only
went on to chart in the top 20; Rain brought the album back
to life since it was a top 5 single worldwide (with strong
radio support behind it). Bye Bye Baby, therefore, wasn't
released as a single because Madge wanted to end the album
on a successful note. Again, we are just imagining this
in order to prove my point. Follow me so far? Ok, let me
continue.
The album, therefore, had a longer chart life due to the
success of its singles and its support on radio. I feel
that Madonna would've wanted to launch a tour to validate
it s success, but she wouldn't have launched it until
early 1994 (let's suppose, the Spring of that year),
and ended the tour in mid-summer. The tour would've
prevented Madonna from being involved in the movie projects
of Dangerous Game and With Honors (so, no "I'll
Remember" single and no infamous David Letterman appearance).
By the time that the end of her world tour in 1994 rolled
around, Madonna would've had no need to record a new
album until later that year, or the following (1995). This
takes Bedtime Stories (the album) out of the picture for
obvious reasons, since Bedtime Stories was launched in the
Fall of 1994. During the writing and recording sessions
of the new album, I don't think Madonna would've
wanted to explore the then-current super sappy R&B music
vibe of the U.S. pop scene because her dark/underground
club house sound had been previously embraced. This means
no collaboration with Babyface ensued, but I feel her interest
in working with Nelly Hooper would've still applied
because Bjork's sound would have appealed to Madonna
no matter what.
Considering she'd just had major success with Shep
Pettibone on the Erotica album, and her interest in working
with Nelly still makes sense, the new album was a combination
of those two main producers. Madonna still had creative
differences with Nelly, so the bulk of the album was with
Shep once again. The new album would more than likely have
been even darker than Erotica. It explored similar themes
to Erotica (rejection, sexuality, bitterness, devastation),
but in a more extreme way, and the music was more experimental
(especially considering the influence of Nelly Hooper) because
of it (think of Madonna's interest in the sounds of
Massive Attack at the time). I feel the album would've
been a fusion of tribal, subtle electronica (along the lines
of Bjork's last album), and more experimental underground
house music.
Madonna would've still adamantly approached Alan Parker
to be in Evita in 1995, but she didn't have her Take
A Bow video to showcase what she could potentially accomplish.
Would she have gotten the role? Something tells me that
no, it wouldn't have happened. It was the combination
of Madonna's passionate letter to Alan Parker along
with the imagery of the Take A Bow video which helped push
Alan to give Madonna that role. When Madonna got the rejection
from Alan Parker, I feel this changed the direction of the
album. Although she'd already written and recorded
the majority of it, the hurt of the rejection drove Madge
to go back and re-work some of the tracks, or add some additional
tracks. Considering the success of Alanis Morissette that
same year, she probably felt incorporating uber-bitterness
on the album would go over well. Here comes my point as
to why Ray of Light, consequently, fails to exist.
Madonna spent most of 1995 working on a new, darker album
and probably released it by the time the Fall of 1995 rolled
around. This time, though, the album didn't appeal
to the public. It was too cold and distant for them, and
Madonna's music was rejected. But, because she didn't
have the added weight of the Sex book with the release of
the new album, the public was more forgiving. Madonna, therefore,
began to rethink her musical direction in the beginning
of 1996. This is about the time that Madonna would've
discovered she was pregnant. Because the "hardness"
of her last album hadn't gone over so well, this new
album would've taken a softer, more pop oriented sort
of tone (ala Something To Remember). She knew Lourdes was
growing inside of her, and it would've made her material
more joyful and hopeful. Madonna would've still begun
her study of the Kabbalah though. She had philosophical
questions since she was about to become a mother, but her
spirituality wouldn't have infiltrated the music so
much I think. The new material wasn't going to be
experimental. The experimental/harder direction had been
rejected. Therefore, the new album was going to be creamy
and silky---more pop oriented, with heavy concentration
on ballad like material.
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So, no Evita movie,
and instead, we have Madonna writing music while her daughter
is growing inside of her which means 1996 was a relatively
quiet year for Madonna. Lourdes was born in the Fall of that
year, and the new album wouldn't have been launched
until 1997 in order to give Madonna time to spend with her
first born child. Since the album was not an experimental
one, and was a soft, more cheerful album, the public embraced
it and its sounds. Madonna would've gone on to promote
the album accordingly for the remainder of the year.
From that point on, I wouldn't be able to speculate
any further. But, for obvious reasons, this would've
completely and totally removed the possibility of the Ray
of Light project/album/vibe. In 1997 Madonna would've
been in no mood to be exploring new sonic sounds since the
pop ballad-inspired album from that same year had resonated
with the music buying public. No William Orbit recording sessions
in 1997, no incorporating the Kabbalah into her music, and
no thirst to reclaim her throne on the pop culture stratosphere.
It would've been a different kind of Madonna during
that year. It was still "the maternal girl", but
one without a desire to explore new musical boundaries. This
doesn't mean that Madonna may not have wanted to do
something more experimental with her future record... but,
at least during 1997, she was satisfied with the way her musical
direction was going again,
I know... I know... this is all speculation. But, when
you think about it, it's a perfectly conceivable argument.
Kinda scary to think the potential of what could've
been eh? All things happen for a reason they say. So... maybe
the backlash wasn't such a bad thing after all
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---Cristian Gonzales
"cristian_nyc" on MadonnaTribe.
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